TRULIEVE
2024
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CLIENT: TRULIEVE
INDUSTRY: CANNABIS
PROJECT: APP DESIGN
Providing natural health and wellness through medical cannabis.
Approach
Trulieve is network of medical dispensaries with locations mainly throughout Florida. In anticipation of the state’s vote on Proposition 3, which would legalize cannabis for recreational use, Trulieve requested an end-to-end ordering experience that facilitated current medical consumption needs and prepared for upcoming recreational sales.
Result
The new app allows cannabis consumers to place pick up orders at a variety of local dispensaries. Return shoppers earn points through purchases, challenges and special promotions via the app’s integration with Trulieve Rewards. Rotating daily deals and point redemption discounts provide additional ways to save.